Food & Drink

Discovery Foods

Discovery leads the way in the at-home Mexican category with a wide range of great tasting Mexican food. With a wealth of expertise from developing Mexican products for over 20 years, Discovery aims to demystify Mexican cuisine and demonstrate how easy it is to prepare Mexican food the Discovery way. By introducing a range of separate dishes with varying degrees of heat and spice - perfect for family occasions, the Discovery range of kitchen-friendly foods successfully continues to bring new consumers into the Mexican category.

Driving the Mexican trend in the UK, Discovery is implementing a fully integrated marketing campaign, with Wild Card's PR activity specifically focusing around family eating occasions and Mexican Independence Day Celebrations. Wild Card also supports Discovery's growing Food Service offering, operating year round press activity and strategy advice in this important trade sector.

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Lena Corner, Independent on Sunday Review Magazine ""Fast, efficient and never any bullshit, a total pleasure to deal with. If only more PRs could be like this."" William Hartston, The Daily Express ""Don’t believe anything you hear about the wild, Wild Card women – they’re delightfully tame and a great pleasure to work with. And their client list is of an exceptionally high and tasty quality. What more could a hungry journalist of taste and refinement wish for?"" Mark Hix, Chef, restaurateur & food writer "You can always rely on Wild Card to come up with the goods, from posh French bubbles to rare Kentish hop shoots." Sarah Randell, Food Director, Sainsbury's Magazine ""A professional, friendly team, both in London and Cornwall, who tightly target stories and products to our magazine, meaning we both get good results every time."" Dylan Jones, Editor, GQ ""Wild Card is that elusive thing in the PR industry - an agency that actually delivers. Small enough to keep that personal touch but with big account experience, its tailored approaches are always well researched and targeted. They certainly make my life easier!""