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Leisure & Tourism
Tresco Island
There is nowhere like Tresco. Situated less than 30 miles off the Cornish coast, Tresco is a beautiful family-owned island, boasting unspoilt sandy beaches, clear azure waters, exotic gardens and world class accommodation. A safe, peaceful haven away from the hustle and bustle of modern life with a small and welcoming community, Tresco is dedicated to creating an exceptional holiday experience for its guests.
Wild Card's campaign for Tresco Island is focused on a strategic media relations programme, raising awareness of the wealth of island activities and promoting the new luxury accommodation and food offering opening on the island in 2012.
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Fiona Beckett, freelance food & drink writer "There are two things about PR agencies that really madden journalists. One is when they don't have the vaguest idea of target audiences and the other is when they don't understand how tight deadlines are - however unreasonable they may be! Wild Card scores on both fronts. They know what what I'm interested in and don't waste time with irrelevant stories. And they make things happen quickly. This means I'm more inclined to pay attention when they get in touch.""
Liz Elliot, Features Editor, House & Garden "Young, informative and always ready to help, Wild Card is imaginative in its presentation of a story and efficient in its execution. A delight to work with!""
Nikki Cooper, UKTV Food ""Always a pleasure, never a chore dealing with the team at Wild Card. They are charming, helpful and efficient.""
Jane Curran, Editor, Woman & Home ""I've worked with Wild Card for years. It's a joy to deal with a professional PR agency who don't bombard you with time-wasting phone calls and they NEVER ask if you received the press release they sent! They always know who to talk to, they know the media and who's who. They know who to target with a story and have some seriously glamorous clients too...""
Aggie Mackenzie, TV presenter and food writer ""It's always a joy dealing with the Wild Card team. Everyone I have ever dealt with at Wild Card approaches their work with efficiency, expertise, diligence and utter professionalism. Oh, and they're a lot of fun too!""
