Sabichi

COMMUNICATIONS STRATEGY

Sabichi asked us to…

Raise awareness of the Sabichi brand and its comprehensive and affordable lifestyle offering with the brand’s target female audience.

What we did…

We developed an agile programme of NPD, news agenda, seasonal and sales related angles to showcase how Sabichi inspires and helps you achieve the lifestyle you want in an affordable way. Impactful and quick media alerts were issued for all new products. Targeted blogger outreach, competitions and profile slots completed the programme.

What happened next?

Immediate pick up from media resulting in blanket coverage in all key lifestyle media reiterating the affordable prices, design led products and linking to the Sabichi website in print, online, on blogs and broadcast including TV’s Loose Women.

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LATEST NEWS

Testimonials

Wild Card was tasked with promoting the launch of the Arlo & Jacob brand. They surpassed all expectations in terms of features negotiated, covering the most sought after titles.

Tim Newsome – Digital Marketing ManagerArlo & Jacob

Although we are an established American brand, we started from ground zero in the UK. Wild Card has taken Samuel & Sons and quickly established it as a leading luxury brand by introducing the product to the press and securing countless editorial coverage pieces in leading interior magazines.

Michael Cohen – Managing DirectorSamuel & Sons