Linda McCartney Foods at The Big Feastival

The Big Feastival – IMG Events

Last weekend was the The Big Feastival with Jamie Oliver and Alex James on Alex James’ farm just outside Kingham in Oxfordshire and Wild Card were there #VeggingOut with Linda McCartney Foods at their Veggie Retreat.

The Big Feastival is founded on values of exceptional food, great music and fun for everyone. Chefs from Gizzi Erskine to Raymond Blanc took to the stage in the Big Kitchen while stars including Ella Henderson and the Kaiser Chiefs played the main stage.

The Linda McCartney’s Veggie Retreat was a relaxing sanctuary in the heart of the food village, where festival-goers could take time out and grab a delicious vegetarian bite to eat, freshen up, use free Wi-Fi and a posh loo!

Wild Card were on site all weekend to ensure a successful social channel diflucan generic picture link up with the real time sampling event aiming to extend the reach of the activity to online communities as well as encouraging attendees of the festival to visit the stall by either pre-booking their slot, or booking it on the day.

Dominic Wood (of Dick and Dom fame) and his wife Sandi, formerly of allSTARS*, stop by.

The retreat, was a huge success with each slot being booked every day and vegetarians and carnivores alike giving overwhelmingly positive feedback on the food! As a result of a strong social media output across the Linda McCartney’s social media channels, Wild Card achieved a total reach of 9,187 on Facebook over 3 days, 637 engagements on Instagram and a total of 50,042 impressions and an engagement rate of 3.7% over 3 days on Twitter.