As a B Corp business, we care about the 3 P’s. Planet, Profit & People. As part of our renewed focus on our People, we’ve revamped the Wild Card Purpose Days programme to create bigger impact and follow through on our B Corp commitments.
Our original Purpose Days offering allowed people to take two days each financial year to do something that they were passionate about, like volunteering at a soup kitchen or helping out a charity.
But in 2022, we’ve changed approach, with our 3 offices (Truro, Bristol & London) taking a day out of the office altogether, effectively maximising people-power on those days to provide real dynamism and effect change for those who need it most in our community.
Food & drinks businesses have been part of our agency DNA for over 30 years, so it made sense for our latest purpose days to focus on food, especially with the rising living costs that many are experiencing at the moment.
Our Bristol office were the most recent to support their local community, with a trip to the Easton Food Bank at St Marks supported by the Trussel Trust. They worked with the team there to initiate a stockroom clear up, helping the volunteers to re-organize the gifted food & other goods that the local community rely on. No food spoiled here… We’ll be sharing more news from our next Purpose Day soon.